Deal further enhances coverage in home region
As the regulated German market begins to ramp up, Hölle Games have been ideally placed as a nimble and localised company with their finger on the pulse. Pioneering game mechanics like Bonus Spin in 2021 have put them ahead of the pack when it comes to specialised German content.
This has not gone unnoticed and now the Berlin-based start-up has partnered with Relax Gaming to provide their entire portfolio for distribution.
From high volatility Classic titles such as “Höllische Sieben” and “Steinreich”, to Premium products like “Holla die Waldfee®” and “Respin Fruits”, all the slots from Hölle Games will be accessible through the integration and soon available for players. This includes their upcoming game, “Jolly Wild”, a much-anticipated Joker-themed 5x3 Classic - featuring sticky wilds in Free Spins, it goes live April 28th.
Robert Lenzhofer, CEO and Co-Founder of Hölle Games, said: “We’re so excited to partner with Relax Gaming as we continue to focus on the German market with our eyes on several other key markets that we expect to enter during the year.
“These ambitious plans made Relax the ideal partner, enabling us to continue offering great localised content that really resonates with players.”
Simon Hammon, Chief Product Officer at Relax Gaming, said: “The regulated German market is growing at pace, but in order to truly flourish within it, operators need to invest in strong, localised content.
“Hölle is way ahead of the game in that respect and we’re delighted to partner with such a forward-thinking studio.”
Hölle Games is a new, independent ‘Made in Germany’ video slots studio. Both MGA and ISO 27001 certified, they provide ‘Classic’ games German players love, such as Fruits, Bells XL and Ring the Wild Bell, while also producing a ‘Premium’ series of slots with unique artwork and cutting-edge game concepts, carrying distinctive German product names that most Germans will instantly recognise, such as “Holla die Waldfee®”. Furthermore, Hölle Games has produced a new and unique game mechanic called “Bonus Spin”, a player friendly and compliant solution for the German tax regulation, which they have invited other studios to freely use.
Established as one of the industry’s leading B2B suppliers, Relax Gaming has celebrated more than 10 award wins throughout 2021, with more nominations already announced for the 2022 award season. Now one of the industry’s leading aggregators, Relax provides more than 3,000 online casino games, from its high performing proprietary slots to a significant, varied library of content from hand-picked third-party studios via its partnership programmes.